Guest Posts & Interviews

Crowdfunding vs. Ecommerce: Choosing the Right Path for Your Product

In the dynamic landscape of online business, two popular models have emerged as viable options for entrepreneurs: crowdfunding and ecommerce. Both avenues offer distinct advantages and cater to different types of products and markets. Understanding the nuances of each can help you determine which route is best suited for your venture. Crowdfunding: A Launchpad for …

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3 Simple Ways To Rank Higher on Kickstarter

Kickstarter is loved by creators and backers alike because it provides the tools to raise funds and connects people looking for the next new thing with creators. It’s no secret that many creators still favor launching on Kickstarter over other platforms because of Kickstarter’s traffic. Kickstarter draws in millions of unique visitors every month, so …

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What You Need To Know Before Shipping To Canada (Interview w/InterFulfillment)

Canada is really big. And the population is the size of California. So how do you ship to such a big country in a cost-efficient, timely way? That’s a big question, and that’s why we’ve brought on Adayra Lopez from InterFulfillment to shed some light on this question! Transcript This transcript was generated by AI …

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Social Media Savvy: Attracting Customers to Your Consumer Goods Brand

Launching your brand is exciting, but the journey to attracting customers can be daunting. Luckily, social media allows you to connect with your target audience and build a loyal following of potential purchasers all at once. But how do you navigate the vast world of social media effectively? Fear not, fellow entrepreneur! This guide will …

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How Botany Kickstarter Funded in 15 Minutes (Interview with Dux Somnium Games)

Imagine making a board game about collecting flowers… …And then raising over $1 million on Kickstarter. That’s what Amy & Dusty Droz, the husband and wife duo behind Dux Somnium Games, did last year. It’s a remarkable story of success, and one which is remarkably grounded, relatable, and repeatable. Not to mention interesting and shareable! …

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Optimizing Customer Acquisition: A Roadmap for Online Business Growth

Did you know that 40% of businesses struggle more with customer acquisition than retention? To entice someone to click the “buy now” button in this commotion may seem like conquering Mount Everest. In today’s rapidly evolving digital landscape, customer acquisition is the lifeblood of online businesses. Businesses prioritize customer acquisition methods to stay ahead in …

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How to write a compelling crowdfunding campaign story

Successful crowdfunding comes from putting the same effort into the campaign story as you did the project itself. Your crowdfunding campaign story: Without an engaging story, how will the world know about your phenomenal project? Spread your passion for this project and solidify support with a gripping narrative that grasps readers’ emotions. Crowdfunding campaign stories …

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Navigating the Canadian Shipping Landscape: Best Practices for E-commerce Merchants

Shipping to Canadian shoppers can be a daunting task for eCommerce merchants. With various regulations, duties, and shipping costs to consider, it is essential to establish best practices to ensure customer satisfaction while maintaining profitability. In this article, we will discuss the importance of shipping from Canadian fulfillment centers, considerations for free shipping promotions, selecting …

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A Crash Course in Board Game Manufacturing (Interview w/Tyler Lipchen at Panda Game Manufacturing)

You want to make a board game. But how do you…make a board game? I’m not talking about play-testing or art or any of that. I’m talking about manufacturing. How do you work with a manufacturer to turn that beautiful idea in your head or on some index cards covered in Sharpie into a real, …

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How Launchboom Works (Interview with Will Ford at Launchboom)

You want to launch a Kickstarter. And, maybe this goes without saying, but you actually want to fund, right? Everybody’s telling you “build an audience” and “generate leads.” But what if you don’t know how to do that? Or what to do when you’re live? What if you want some more hand-holding than that? That’s …

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