E-Commerce

How To Provide 2-Day Shipping (Even If Your Ecommerce Store Is Small)

In the high-stress, non-stop world of eCommerce, customer satisfaction very often comes down to the speed of delivery. No matter the size of the business, research shows the gold standard for getting packages to consumers’ doors is very quickly becoming 2-day shipping.  Such speedy service was once thought to be out of reach for smaller …

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Social Media Savvy: Attracting Customers to Your Consumer Goods Brand

Launching your brand is exciting, but the journey to attracting customers can be daunting. Luckily, social media allows you to connect with your target audience and build a loyal following of potential purchasers all at once. But how do you navigate the vast world of social media effectively? Fear not, fellow entrepreneur! This guide will …

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Optimizing Customer Acquisition: A Roadmap for Online Business Growth

Did you know that 40% of businesses struggle more with customer acquisition than retention? To entice someone to click the “buy now” button in this commotion may seem like conquering Mount Everest. In today’s rapidly evolving digital landscape, customer acquisition is the lifeblood of online businesses. Businesses prioritize customer acquisition methods to stay ahead in …

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7 Common Mistakes in Ecommerce Order Fulfillment & How To Avoid Them

Shipping isn’t just a business process in eCommerce. Doing it well means pleasing customers, retaining them, and maxing out your long-term profitability. Failing to provide a good customer experience, on the other hand, is a surefire way to shorten the lifespan of any eCommerce business. There is plenty of evidence to back up these assertions …

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Navigating the Canadian Shipping Landscape: Best Practices for E-commerce Merchants

Shipping to Canadian shoppers can be a daunting task for eCommerce merchants. With various regulations, duties, and shipping costs to consider, it is essential to establish best practices to ensure customer satisfaction while maintaining profitability. In this article, we will discuss the importance of shipping from Canadian fulfillment centers, considerations for free shipping promotions, selecting …

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A Crash Course in Board Game Manufacturing (Interview w/Tyler Lipchen at Panda Game Manufacturing)

You want to make a board game. But how do you…make a board game? I’m not talking about play-testing or art or any of that. I’m talking about manufacturing. How do you work with a manufacturer to turn that beautiful idea in your head or on some index cards covered in Sharpie into a real, …

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How Much Will You Sell? Tips For Estimating Ecommerce Demand

“How much am I going to sell?” Every eCommerce store owner has to ask themselves that at some point. Usually repeatedly. It’s a big question and it’s not something you can just Google. It’s too complex. There are too many factors. That’s why in this video, we’re going to talk about how you can estimate …

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Boost Sales Now: Ecommerce Strategies To Unload Post-Holiday Overstock

If you work in eCommerce, you probably have mixed feelings about the end of the holidays. Sure, it’s a relief to not have to work so hard, but there are new stresses to contend with before the holiday lights even come down.  Sales are great during the holidays. But all the overstock afterwards, often exacerbated …

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How To Handle Ecommerce Holiday Returns

You sell a bunch during the holidays. Then a bunch gets sent back. It stings, doesn’t it? You don’t even have time to take down the lights before returns start showing up. What do you do with all the returned merch? What about the overstock? It’s a common supply chain problem for eCommerce, and it’s …

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