If you want to learn how to run a successful eCommerce store, finding some podcasts to listen to is a good place to start. Podcasts are increasingly becoming the go-to destination for people who are looking for in-depth, nuanced advice that you just can’t find in blog posts. This is especially true in eCommerce.
We’ve spent hours upon hours listening to eCommerce podcasts, and a few favorites have emerged. In this article, you can find 10 of our favorites in no particular order.
1. Ecommerce Conversations
Ecommerce Conversations is sponsored by Practical Ecommerce, which is home to a lot of high-quality articles for eCommerce store owners looking to grow their stores. The show itself is run by Eric Bandholz, founder and CEO of Beardbrand.
These days, Eric likes to invite different successful eCommerce entrepreneurs and subject matter experts and ask them how they built their businesses. If you’re looking for quality stories from people who have already succeeded, this is a great place to start!
Show Link: https://www.practicalecommerce.com/tag/podcasts
2. Ecommerce Fuel
Ecommerce Fuel is a community of 7- and 8-figure eCommerce store owners. It’s not easy to get into their community, but if you can manage it, it’s well worth the time and money invested.
One of the neat things Ecommerce Fuel does for its community is run a podcast by the same name. But anyone can tune in! Similar to Ecommerce Converstaions, Ecommerce Fuel is focused on successful eCommerce entrepreneurs and how they built their brands. These folks aren’t afraid to get in the weeds, so if you’re tired of reading 101-style articles to know what to do next, this is a good show to tune into.
Show Link: https://www.ecommercefuel.com/podcasts/all-podcasts/
3. Ecommerce Evolution
Listening to other eCommerce store owners talk about their success is a great way to learn, but it’s not the only way. That’s where eCommerce Evolution with Brett Curry carves out a unique niche.
It takes a village to raise an eCommerce store, so if you want the opinions of subject matter experts in various eCommerce-adjacent businesses, check here. As of the time this article is being written, Brett has recently talked to text marketing experts, equity crowdfunders, and influence marketing experts. This show is a great way to learn more about the kind of services that can support your eCommerce store’s growth.
Show Link: https://www.omgcommerce.com/ecommerce-evolution-podcast
4. Ecommerce Fastlane
There’s a reason why so many shows focus on interviewing successful eCommerce store owners and related experts – it works! But let’s say you want to learn more about the specific things that make Shopify tick. After all, there’s a very good chance that your eCommerce store is set up on Shopify.
Shopify itself sponsors eCommerce Fastlane with Steve Hutt. If you’re looking for stories from successful Shopify owners, app developers, and Shopify marketing specialists, this is the show to tune into.
Show Link: https://ecommercefastlane.com/podcast/
5. Winning with Shopify
Ecommerce Fastlane isn’t the only eCommerce podcast in the Shopify niche. Winning with Shopify with Nick Truman is another great place to look for interviews by eCommerce store owners and related experts. Plus, since it’s not sponsored by Shopify, it can often be more direct about some of the downsides of the platform.
His recent episodes have focused on how to get your first 1,000 sales, nailing SMS marketing, and interpreting analytics.
Show Link: https://winningwithshopify.com/
6. My Wife Quit Her Job
Run by Steve Chou, My Wife Quit Her Job is a podcast all about entrepreneurs who quit their jobs to start online businesses. In this sense, it’s not exclusively an eCommerce podcast, although there is a lot of overlap!
It’s another interview-style show, and Steve’s mission is to ask tough questions and really figure out the specific strategies that these successful folks have used to leave their jobs. After all, that is the true ambition of so many who start stores online: quit the day job!
Show Link: https://mywifequitherjob.com/category/podcast/
7. 2X eCommerce Podcast
2X eCommerce is heavily focused on customer acquisition. How exactly is it that these online brands manage to build up such a large customer base in the first place? That’s what their interviews seek to answer.
Much like the other podcasts on this list, 2X eCommerce focuses on 7- and 8-figure brands and firsthand stories from founders. But the focus on customer acquisition really makes a difference. In many cases, eCommerce store owners know how to make a good product and they know how to retain customers. But getting thousands or tens of thousands of people to make that first purchase often feels impossible. That’s the problem this show seeks to solve.
Show Link: https://2xecommerce.com/podcast/
8. Shopify Masters
If you want to zero in on the specific niche of “people who have built massive businesses using Shopify”, then Shopify Masters is the podcast for you!
Shopify Masters is a show consistingly entirely of interviews with founders of successful Shopify based businesses. Every week, there’s a new interview to enjoy!
Show Link: https://www.shopify.com/blog/topics/podcasts
9. DTC Pod
One subset of eCommerce that warrants a particular focus is direct-to-consumer brands. After all, not everyone wants to sell through a third party or rake in wholesale revenue. That’s where DTC Pod comes in.
This podcast is all about direct-to-consumer brands. They talk to everyone from startup founers to marketers, patlfrom owners to agencies. It’s got a good mix of success stories and conversations about industry-related topics.
Show Link: https://podcasts.apple.com/us/podcast/dtc-pod-a-podcast-for-ecommerce-and-dtc-brands/id1497055482
10. The Jason & Scot Show E-Commerce and Retail News
Unlike the other podcasts on this list, the Jason & Scot Show is fundamentally a news show. While they do occasionally interview eCommerce and retail store owners, their primary goal is to keep you up-to-date on things that are happening right now. That makes them a good counterbalance to the abundant interview shows that are out there.
For example, some of their recent episodes focus on supply chain disruption, Amazon’s Q4 earnings, and 2021 holiday sales data. This is great for keeping up with the headlines that matter to you!
Show Link: https://podcasts.apple.com/us/podcast/the-jason-scot-show-e-commerce-and-retail-news/id1058718804
Final Thoughts
Podcasts are bright spot in the world of eCommerce education. There are so many high-quality shows out there to help you learn what you need to grow your store, that it’s tough to know where to start. Hopefully this article helps narrow down the options a little bit!
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